Search Engine Optimization Resources & Guides

KoMarketing Associates creates detailed search engine optimization strategies to help companies in the Business to Business (B2B) sector. Here are generalized versions of some of our resources and guides.

Keyword Research & Page Tagging Guide for Search Engine Optimization
	Learn how to develop your company's keyword set using free and fee-based keyword-research tools
	The main elements of SEO-friendly page tagging
	Also check out our easy-to-read Quick Guide to Keyword Research & Page Tagging (PDF format)

Guide to Increasing Your Company’s Web Presence Through Link Building
	Find out why link building is so important to raising rankings
	Learn the RIGHT ways to build links
	See how the WRONG tactics could penalize your site

Guide for Finding an SEO Friendly Website Content Management System
	See what fuctionality to look for when your company needs a search-engine friendly content-management system (CMS)
	Learn about the hidden elements that could cost your site high rankings
	Check out our recommendations

From The Search Marketing Blog

• An Overview of Google Webmaster Tools and Webmaster Central
  This article is designed to walk new users through some of the specifics of Google’s Webmaster Tools and Webmaster Central. Website owners that use Google’s free tools for submitted website data to the search engine gain the opportunity to understand how Google is indexing and interpreting their website, as well as detail related to inbound link information, keyword statistics and diagnostic information related to search.
• 5 Ways to Make Google Work Harder for Your Online Marketing Strategy
  Resources that Google provides for creating a strategy in search engine optimization or looking to gain better access, understanding and/or insight into the behavior of your potential customer and website visitor.