Our resource sub-sections focus on three areas: search engine optimization (SEO), pay-per click advertising (PPC) and social media marketing.
Search Engine Optimization (SEO) Resources
Search engine optimization (SEO) is the practice of using various online strategies and tactics to gain prominent visibility in search engines’ organic results for targeted keyword phrases. SEO involves proper identification of target keywords, improving site architecture to adhere to search engine best practices, and content marketing development to apply keywords and acquire links and social media visibility. Learn More