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Latest B2B Marketing News

Social Networks like LinkeIn hold great potential.

AIIM survey shows that LinkedIn preferred for business networking

2010-02-03
The Association for Information and Image Management blog recently surveyed its readers and the results may indicate to its typical reader where B2B marketers should be looking to for social networking. Full Story...




Marketers who are quick to get online may reap rewards.

Study: Traditional agencies slow to get online

2010-02-01
Too many advertising and media buying agencies are still struggling to figure out how to profit from new media, according to Vanksen Group's "Marketing 2.0 Trends for 2010" Report. Full Story...



Even as less join, Twitter still a great B2B opportunity

Twitter joiners slow, but users more engaged

2010-01-28
Marketers looking to make an impact on B2B customers may want to hold off on that email and tweet their message instead. Full Story...







Online marketing looks robust in 2010, according to a study.

Report: Digital marketing outlook is strong

2010-01-28
It may have been a tough year for most companies trying to drum up business. But a report from Society of Digital Agencies (SoDA) paints a rosier picture for online marketing in 2010 - and not as bleak of a 2009 as some may have expected. Full Story...



Google search is getting a shot of Caffeine.

Mobile apps to be marketers' next big thing, but social still strong

2010-01-26
While social apps media will continue to hold a prominent spot in some marketers' budgets, mobile app investment should grow significantly this year, according to a recent report. Full Story...








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