Bing-powered search accounts for 24 percent of queries

2010-09-10
Last month, Yahoo began routing its organic searches to Bing. According to a recent Experian Hitwise report, the combined search streams enabled Bing to reach nearly one-quarter of the search audience. Full Story...

Google and AOL extend partnership

2010-09-09
Google and AOL announced on Thursday that they have renewed and expanded their partnership, perhaps giving B2B online marketing campaigns conducted through the sites more value. Full Story...

Digital ad spend grows 47 percent in 2010

2010-09-02
Firms are increasingly spending more money on B2B online marketing, indicates a new report from ad technology firm The Rubicon Project. Full Story...

Preparing B2B online marketing campaigns for Yahoo-to-Bing paid search transfer

2010-08-31
Last week, Yahoo and Microsoft announced the transition of Yahoo's organic searches to Bing was complete. The next step in the companies' search alliance is to migrate Yahoo's paid search clients to Microsoft's adCenter. Full Story...

Bing now handles all of Yahoo's organic searches

2010-08-27
Yahoo announced earlier this week that all organic searches conducted through the portal are now being routed through Bing, which could have a significant impact on B2B search engine optimization. Full Story...