Search Marketing Digest – Interesting Items Written the Week of July 30, 2007

August 3, 2007: Links to articles and information we found interesting this week.

  • Search Industry News
    On Monday, Marketing Pilgrim reported on iCrossing’s acquisition of web development firm Proxicom, the latest in a string of purchases by the company this year. The article points to some key ideas on where the SEM industry is going and why the acquisition is a signal for shifting patterns in the marketplace.
  • Keyword Research
    SEOBook provides a list of solid recommendations for understanding the breadth of keyword opportunities available or possible in association with core keyword strategies.
  • Enhancements to AdWords
    eWhisper.net reports that Google AdWords advertisers will soon be able to be save their AdWords reports using their Google Docs account.
  • Link Bait
    Tropical SEO offers 4 lessons to be learned in regards the meteoric rise of eBizMBA.com in popular social bookmarking sites like Digg and del.icio.us….and following that example:
  • Ranking Popular SEO Blogs
    While we hope that everyone relies on KoMarketing Associates for their search marketing information ;-), there is a wide range of quality resources available for learning and reading about search. Daily Blog Tips has a nice list of the Top 25 SEO Blogs, based on readership levels, Technorati authority, Google PageRank and Alexa Rank.
  • Social Media Success Story
    And last but not least, SEOPranos temporarily sheds the tough guy image to highlight the story of a mom who reunites through Facebook with the son she gave up for adoption.

If you are local to the Boston area and interested in meeting other people with interests in search engine optimization and the search industry in general, check out the SEO Meetup next week in Arlington – on Monday, August 6th. More details can be found on their events page: The Cambridge Search Engine Optimization Meetup Group.

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If you have questions or would like to talk with us about our online marketing services, call us at 1-877-322-2736 or use our contact form to get in touch with our leadership team.

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"With little digging, you can see that KoMarketing’s team is frequently educating the SEO industry on best practices through articles, blogs and presentations. If you’re considering hiring an agency you want talented people collaborating to bring you the best search results possible – that’s what you’ll get with KoMarketing." – Katie Meurin, Director of Marketing at Zco Corporation

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