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Search Marketing Digest – Choice Entries for the Week of July 23, 2007

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Here’s a look at some articles this week that may be of value to your own search engine marketing strategies:

  • Web Address Management
    Here’s a recap of Matt Cutt’s presentation at WordCamp 2007. Matt talks about the use of underscores in web addresses, folder structure and dynamic URL’s among other topics related to Google and how Google interprets website URL’s.
  • Business Blogging
    A checklist of 10 easy steps to consider when looking to get a blog up and running successfully for a company or business.
  • Web Directories
    Rand Fishkin offers personal recommendations for determining the value of a web directory as it relates to link building and search engine optimization strategy

Finally, we’re very appreciative of our inclusion in Top Rank’s “Big List” of search marketing blogs this week. It’s nice to be recognized by respected peers in the industry.

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