Archive of Mobile SEO Posts

In my most recent Search Engine Land column, I wrote about important search engine marketing resolutions for 2012. While the majority of these resolutions might seem commonplace to many of our current clients (sorry for the constant repetition), the last resolution is something the data from web traffic reports has led our organization to embrace with even greater urgency: starting to take mobile seriously.

Here is the growth in mobile device usage across a select group of client sites, comparing the two most recent six month periods (December 2010 through May 2011 and June 2011 through November 2011):  ... Read the full post

Build links and expand search presence by leveraging your company’s mobile app.

We are certainly not recommending building a mobile app for link building purposes; a good quality app can be quite pricey and should have value beyond SEO. However, if your company already has an app or is in the process of building one, below are 6 ways you can leverage the app for SEO.  ... Read the full post