A big “thank you!” to Jill Whalen at High Rankings for allowing me to guest-author an article for her newsletter (published yesterday). You can visit the HighRankings.com site to read the 5 Keyword Strategies for B2B PPC article.

I remember attending a session at SES Boston where Jill was speaking many moons ago (for those of you who follow the SES show circuit, you know Boston was ages ago - would be great if they’d come back). I learned a ton in that session about SEO copywriting, and it was one of the early educational highlights for me in my SEO career.

Glad I had a chance to connect with Jill through SEMNE (Search Engine Marketing New England), a trade association which she co-founded with Pauline Jakober. Both Jill and Pauline are “good people” and I am looking forward to continuing to build a relationship and share ideas with them.

Related Posts:

• 200+ Negative Keywords to Consider for B2B PPC
• When is Click Through Rate Important in B2B Paid Search?

This entry was posted on Thursday, January 24th, 2008 at 12:48 pm and is filed under B2B, General, Search Engine Advertising. You can leave a response, or trackback from your own site.

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