January 24, 2008: A big “thank you!” to Jill Whalen at High Rankings for allowing me to guest-author an article for her newsletter (published yesterday). You can visit the HighRankings.com site to read the 5 Keyword Strategies for B2B PPC article.
I remember attending a session at SES Boston where Jill was speaking many moons ago (for those of you who follow the SES show circuit, you know Boston was ages ago – would be great if they’d come back). I learned a ton in that session about SEO copywriting, and it was one of the early educational highlights for me in my SEO career.
Glad I had a chance to connect with Jill through SEMNE (Search Engine Marketing New England), a trade association which she co-founded with Pauline Jakober. Both Jill and Pauline are “good people” and I am looking forward to continuing to build a relationship and share ideas with them.
- 9 Generic PPC Ad Copy Tests to Boost CTR
- 20 Questions to Ask When Crafting PPC Ad Copy
- 200+ Negative Keywords to Consider for B2B PPC
- When is Click Through Rate Important in B2B Paid Search?
KoMarketing Associates is one of the leading Google AdWords Qualified Companies in Massachusetts