I have to admit - this one is stumping me.

Over the weekend I googled “komarketing associates” (which I do sometimes just to get to our site and catch a view of what Google has indexed along the way).  And I saw this ad from WebTrends:

click the image above to see the full information

It seemed natural that this would be one of the funny/strange anomalies that Google AdWords produces from time to time.  I figured that it must be the presence of “marketing” in our company’s name that triggered the ad.  So, I searched for a number of terms related to marketing (I even tried “marketing associates”).  No ad.

Then I decided to try some other SEO/SEM company brands/people to see if the same ad would appear.  iProspect, SEOmoz, High Rankings, Bruce Clay, Graywolf, Mindfire, and others.  No ad.

I also tried some competitors to WebTrends - Omniture, Indextools, Google Analytics, Coremetrics, and others.  No ad. At least not the same ad from WebTrends (i.e. “WebTrends Ad Director”).

Then I tried some search engine marketing-related terms - search engine marketing, search engine advertising, pay per click management, etc.  No ad.

For some reason I kept going.  I typed in “keyword bidding” - and saw the ad!!

click the image above to see the full information

So, does someone at WebTrends have an eye on KoMarketing Associates?  For now I’ll choose to think we have their attention & admiration (and that it’s not some Google AdWords glitch).  Why not?

This entry was posted on Monday, September 15th, 2008 at 2:42 pm and is filed under Brand Management, General. You can leave a response, or trackback from your own site.

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