Announcing SES San Jose Coverage in Coordination with aimClear
Written by Derek Edmond on August 6th, 2009I’m excited to announce that I will be providing coverage of SearchEngineStrategies San Jose 2009, August 11-13 as a guest blogger for aimClear. It should be a great experience and great conference with over 70 sessions covering every angle of the search engine marketing industry.

From the aimClear blog:
aimClear bloggers will post articles, videos, and pictures to highlight critical takeaways from sessions they attend. We’ll also add the dimension of pre-scheduled Twitter coverage for select panels each day, allowing our readers to “tune-in” real-time and even contribute questions during sessions’ Q&A.
Here’s a look at the sessions I’ll be attending:
Tuesday, August 11th
- The Adaptive CMO: A New Paradigm for Digital Marketing
- Turning the Social Web Into Real ROI
- Beyond Googling: Where Will Your Customers Be Searching in 5 Years?
- Performance Pricing Models: What Every CMO Must Know!
Wednesday, August 12th
- Igniting Viral Campaigns: Leveraging Consumer-Generated Content
- Landing Page Testing & Tuning
- The BuyerSphere Project: Understanding B2B Buyer Patterns
Thursday August 13th
- Advanced Paid Search Techniques
- The New Search ROI: Measuring More than Conversion
Make sure to check out the conference’s full agenda for more details on session information and presenters. The level of talent and experience in each session made it hard to choose which sessions made the most sense to cover.
Be sure to follow aimClear for complete coverage of the conference. We’ll post links from KoMarketing Associates to my particular posts and you can follow me on Twitter for updates as well.
And if you’re headed to San Jose, send me a message (either through the comments below or my traditional contact information) to let me know. I’d love to meet up at the conference at some point during the week
@Derek: We’re looking forward to your participation in our coverage, and invite your readers to follow.
August 6th, 2009 at 8:23 am