Andy Komack - Panelist at Upcoming Social Media Club Boston Event
Written by Andy Komack on March 3rd, 2008I am looking forward to participating on the panel next Thursday, March 13th, for Social Media Club Boston’s event titled “The Search for Results: Social Media and Search Marketing.”
Networking starts at 6pm and the panel kicks off at 6:30pm at 800 West Cummings Park in Woburn (MA). Directions and registration are online at http://socialmediaclub.pbwiki.com/BostonMarch2008.
The following is an excerpt from the announcement of the event:
This event will explore the following:
Why SEO is an important component of a social media marketing strategy
What are SEOs doing with social media on behalf of their clients
What are some of the tools being used by SEOs for social media optimization
The moderator for the event will be Amanda Watlington, the owner of Searching for Profit, a search marketing consultancy focusing on the interaction of the consumer with businesses, using search engines, RSS, blogs, podcasting, or other new media to deliver their messages.
An industry thought leader and an internationally-recognized speaker, Amanda has led sessions on search marketing, web strategy, and social media at Search Engine Strategies, Webmaster World, AdTech, and DMA. She shares her views of where search marketing is headed at her own blog, Blogs and Feeds, and as a blogger for Search Engine Watch.
Amanda will be joined by a panel of experts that includes:
Thom Brodeur, Senior Vice President, Global Strategy and Development, Marketwire
Greg Jarboe, President and Co-Founder of SEO-PR search engine optimization firm and public relations agency with offices in San Francisco and Boston
Andy Komack, founder and president of KoMarketing Associates, LLC
Sherwood Stranieri, Director of SEO at SMG Search a division of Starcom Mediavest Group
For those of you who subscribe to this blog and are local - hope to see you there!
Andy is a super star now. I think I need his autograph.
March 3rd, 2008 at 2:08 pmI was there for the panel. They all did a great job and Andy was the first to open up some tips when asked by the audience.
The overall session was quite interesting, since I straddle a bit of both worlds, to see social media and PR people have their eyes opened a little more to what SEO does.
One point that I particularly felt was useful that came out was Amanda saying that “Strategic SEO functions as change management.”
March 18th, 2008 at 8:40 am