October 28, 2014: Whether you love her or hate her, most people would agree that Kim Kardashian effectively markets herself and her brand. Isn’t that the very reason why you decided to click on this post, because for some reason we are intrigued with Kim Kardashian and her controversial self?
Kim K.’s online presence is stronger than ever; with 24.6 million followers on Twitter, 20.3 million followers on Instagram, and 23.7 million Facebook page likes. Her following trumps legends like Alicia Keys, Beyoncé and even Bill Gates. At one point, in 2012, her followers even surpassed our very own president, Barack Obama. Although it’s a minor component of her annual income, Kim is one of the highest paid for celebrity-sponsored tweets, earning about $10,000 per tweet.