November 10, 2013: Every two weeks here at KoMarketing, we have a team training where we sit down as a group and discuss a specific area of online marketing. During our last training, we discussed Facebook and what recent updates and statistics mean for our clients, and B2B marketers in general.
Several of the statistics were eye opening; for anyone who thinks that Facebook isn’t for B2B marketers, it’s time to think again.
According to ZDNet, 1 in every 5 page views in the US occurs on Facebook.com. That’s a pretty big number and it should stand out to marketers looking to reach a new audience.